Pengaruh Aplikasi Digital Point Of Sales (DIGIPOS) Terhadap Perilaku Konsumen Variabel Effort Expectancy Model Unified Theory Of Acceptance And Use Of Technology (UTAUT) Studi Kasus Telkomsel Bogor

<p>The telecommunications industry business in Indonesia in recent years has changed drastically from voice and SMS services to digital services. This change requires Telkomsel as one of the cellular companies in Indonesia to also transform into a digital company, one of which is the transform...

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Bibliographic Details
Main Authors: Usman Syarif, Masyhudzulhak Djamil, Amir Tengku Ramly
Format: Article
Language:English
Published: LPPM Universitas Ibn Khaldun Bogor 2020-12-01
Series:Jurnal Manajemen
Subjects:
Online Access:http://ejournal.uika-bogor.ac.id/index.php/manajemen/article/view/3268