Econometric analysis of factors affecting market outlet choice of mango fruit producers in Hadero Tunto Zuriya District, Southern Ethiopia
The perishability nature of mango fruit necessitates an effective marketing outlet choice decision. But, selecting the appropriate market outlet is not easy task because different constraints affect producers to select the relevant outlet. Thus, this study was undertaken to identify factors affectin...
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| Format: | Article |
| Language: | English |
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Taylor & Francis Group
2021-01-01
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| Series: | Cogent Food & Agriculture |
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| Online Access: | http://dx.doi.org/10.1080/23311932.2021.1891660 |