Perception of Journalists on the Role of Public Relations

The relations with the media are the main activity performed by the public relations specialists for maintaining a positive image of the organization they represent. This relation between public relations and journalists can become, sometimes, a conflicting one, but both of them admit that they n...

Full description

Bibliographic Details
Main Authors: Nicoleta Grasu, Tănase Tasențe, Mihaela Sandu
Format: Article
Language:English
Published: Danubius University 2014-12-01
Series:Acta Universitatis Danubius: Communicatio
Subjects:
Online Access:http://journals.univ-danubius.ro/index.php/communicatio/article/view/2673/2340