An Empirical Study on Exploring Relationship among Information Quality, E-satisfaction, E-trust and Young Generation’s Commitment to Chinese Online Retailing

The purpose of this study is to investigate the relationship among online retailing information quality, e-satisfaction, e-trust and young generation customer’s commitment in mainland China. The study variables have considerable importance in e-tailers performance. The data were collected based on...

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Bibliographic Details
Main Authors: Ziaullah Muhammad, Feng Yi, Akhter Shumaila Naz, Khan Muhammad Fahad
Format: Article
Language:English
Published: Tomas Bata University in Zlín 2014-12-01
Series:Journal of Competitiveness
Subjects:
Online Access:http://www.cjournal.cz/files/177.pdf