Mitigating the Isomorphic Conflicts Faced by EMNEs in Southern Europe: The Case of Chinese Subsidiaries in Spain

Emerging market multinational enterprises (EMNEs) are rapidly increasing their foreign direct investment around the world and, in particular, in the countries of Southern Europe. Although, international business scholars have been quick to put the spotlight on this new phenomenon, the cultural adapt...

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Bibliographic Details
Main Authors: Felix Barahona Márquez, Fariza Achcaoucaou, Paloma Miravitlles Matamoros
Format: Article
Language:English
Published: Universitat de Barcelona 2016-07-01
Series:Journal of Evolutionary Studies in Business
Subjects:
Online Access:http://revistes.ub.edu/index.php/JESB/article/view/15662