Promoting the Use of Social Commerce on SME in the Context of Logistics: UTAUT Model Examination
Small and Medium Enterprises (SME‟s) was proven to increase the country economic condition due to its capability to retain the product and capital flow stay inside. SME‟s tend to be more creative than the large and traditional enterprises, though the profitability may vary across segment. The rise o...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2018-11-01
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| Series: | LOGI |
| Subjects: | |
| Online Access: | http://www.degruyter.com/view/j/logi.2018.9.issue-2/logi-2018-0020/logi-2018-0020.xml?format=INT |