Nudge to Promote Sustainable Shopping Lifestyle

The complexity of consumer’s changes towards green behavior, such as sustainable shopping lifestyle is a challenge for the government and its public policy. Most of the traditional regulatory approach, such as plastic bag ban or tax was hoping for immediate result of the consumer behavioral changes....

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Bibliographic Details
Main Author: Irina Safitri Zen
Format: Article
Language:English
Published: MDPI AG 2018-10-01
Series:Proceedings
Subjects:
Online Access:https://www.mdpi.com/2504-3900/2/22/1394