Green Brand of Companies and Greenwashing under Sustainable Development Goals

Implementing Sustainable Development Goals (SDGs) and increasing environmental issues provokes changes in consumers’ and stakeholders’ behavior. Thus, stakeholders try to invest in green companies and projects; consumers prefer to buy eco-friendly products instead of traditional...

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Bibliographic Details
Main Authors: Tetyana Pimonenko, Yuriy Bilan, Jakub Horák, Liudmyla Starchenko, Waldemar Gajda
Format: Article
Language:English
Published: MDPI AG 2020-02-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/4/1679