Motivasi dan Perilaku Konsumen dalam Keputusan Pembelian Produk Kerajinan Kulit di Yogyakarta
Success in carrying out business activities can not be separated from the marketing concept of customer satisfaction or customer priority. Likewise, the leather industry in Yogyakarta. To achieve business success, must be able to understand what motivates consumers to buy their products, including a...
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| Format: | Article |
| Language: | English |
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Universitas Proklamasi 45 Yogyakarta
2014-06-01
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| Series: | Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship |
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| Online Access: | https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/156 |