Impact of textual framing and depictions of harm on indicators of cigarette pictorial health warning label effectiveness in China
Background Cigarette pictorial health warning labels (HWLs) are more effective than text-only HWLs at increasing cessation intention. Measuring indicators of HWL effectiveness, such as salience of HWLs, thinking about the health risks of smoking, thinking about quitting smoking, avoidance of HWLs, p...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
European Publishing
2018-03-01
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| Series: | Tobacco Induced Diseases |
| Subjects: | |
| Online Access: | http://www.journalssystem.com/tid/Impact-of-textual-framing-and-depictions-of-harm-on-indicators-of-cigarette-pictorial,83979,0,2.html |