Indicative assessment method of the public perception of environmental marketing ideas

Natural Language Processing is a machine learning method based on mathematical linguistics that can identify trends in public opinion. The article analyzes the possibility of implementing LDA and NLP methods to identify the growing public interest to the problems of ecology and environmental conserv...

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Bibliographic Details
Main Authors: Grabar Anna, Manukhina Lyubov, Nikonova Nataliya
Format: Article
Language:English
Published: EDP Sciences 2021-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/20/e3sconf_emmft2020_10023.pdf