The Impacts of Fear and Uncertainty of COVID-19 on Environmental Concerns, Brand Trust, and Behavioral Intentions toward Green Hotels

This study aimed to investigate the impacts of COVID-19 on the hospitality industry. We examined the interplay between consumers’ fear and uncertainty of COVID-19, their trust in green hotel brands, and their behavioral intentions in relation to staying at green hotels. Analysis of 613 completed res...

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Bibliographic Details
Main Authors: Yufan Jian, Irina Y. Yu, Morgan X. Yang, Kevin J. Zeng
Format: Article
Language:English
Published: MDPI AG 2020-10-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/20/8688