Minimum Viable Product and the Importance of Experimentation in Technology Startups
Entrepreneurs are often faced with limited resources in their quest to commercialize new technology. This article presents the model of a lean startup, which can be applied to an organization regardless of its size or environment. It also emphasizes the conditions of extreme uncertainty under which...
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| Format: | Article |
| Language: | English |
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Carleton University
2012-03-01
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| Series: | Technology Innovation Management Review |
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| Online Access: | http://timreview.ca/sites/default/files/article_PDF/RancicMoogk_TIMReview_March2012.pdf |