INTENTION TO CONTINUE PARTICIPATING: SYSTEM INTERACTIVITY, VIRTUAL SITES, COMMUNITY COMMITMENT IN ONLINE HIJABS COMMUNITY

INTENTION TO CONTINUE PARTICIPATING: SYSTEM INTERACTIVITY, VIRTUAL SITES, COMMUNITY COMMITMENT IN ONLINE HIJABS COMMUNITY

This study aims to examine system interactivity affecting member commitment and intention to continue participating in the online hijabs community. At the same time, testing how the role of virtual sites in the form of posting in strengthening the relationship (moderate) system interactivity to cont...

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Bibliographic Details
Main Authors: Nindria Untarini, Teofilus Teofilus, Timotius F.C.W Sutrisno
Format: Article
Language:English
Published: University of Brawijaya 2021-02-01
Series:Jurnal Aplikasi Manajemen
Subjects:
virtual community
system interactivity
posting form
commitment
Online Access:https://jurnaljam.ub.ac.id/index.php/jam/article/view/1754

Internet

https://jurnaljam.ub.ac.id/index.php/jam/article/view/1754

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