DESTINATION LOYALTY MODEL OF ELDERLY FOREIGN TOURISTS VISITING BALI

Research was designed to understand loyalty model of elderly foreign tourists visiitng Bali which was undertaken in the main destinations in Bali i.e., Kuta, Nusa Dua, Sanur, Ubud and Lovina. 400 respondents were determined purposively. The criteria were senior tourists aged 55 or over and tourist...

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Bibliographic Details
Main Authors: I Gusti Bagus Rai Utama, Nyoman Darma Putra, I Made Suradnya
Format: Article
Language:English
Published: Universitas Udayana 2014-03-01
Series:E-Journal of Tourism
Subjects:
Online Access:http://ojs.unud.ac.id/index.php/eot/article/view/19303