Marketing research into wine consumption determinants in Vojvodina

Until a few decades ago, the market of Vojvodina as a segment of the Serbian market played a crucial role in wine production. Wine consumption in the 1970s amounted to thirty litres per capita, whereas forty years later, it has been reduced to about three litres. The development of technology in the...

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Bibliographic Details
Main Authors: Salai Suzana, Gašović Milan, Čelić Mirjana
Format: Article
Language:English
Published: Srpsko udruženje za marketing 2013-01-01
Series:Marketing (Beograd. 1991)
Subjects:
Online Access:http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2013/0354-34711302103S.pdf