E-commerce adoption in ASEAN: who and where?

Abstract As an economic bloc, the Association of Southeast Asia Nations (ASEAN) aims to leverage the usage of e-commerce for the benefits of all: government, enterprises, and citizens of its member countries. However, each country varies greatly in terms of economic development and cultural factors,...

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Bibliographic Details
Main Author: Abu H. Ayob
Format: Article
Language:English
Published: SpringerOpen 2021-01-01
Series:Future Business Journal
Subjects:
Online Access:https://doi.org/10.1186/s43093-020-00051-8