Global Market Entry for Finnish SME eCommerce Companies
The aim of this paper is to contribute to knowledge about the expansion of eCommerce (eCom) operations by small and medium-sized enterprises (SMEs) to global markets. We investigate the literature on eCom and reflect on our experiences working with several Finnish eCom companies and consulting firms...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Carleton University
2021-01-01
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| Series: | Technology Innovation Management Review |
| Subjects: | |
| Online Access: | https://timreview.ca/timreview.ca/article/1413 |