El efecto moderador de la procedencia cultural del turista en la percepción de la imagen del destino
The perceived image of tourist destination shows that, although most of the tourist resources are objective, the perception of them may be heterogeneous. The aim of this study is to identify the multidimensional nature (cognitive and affective) of the tourist image and examine the role that becomes...
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Format: | Article |
Language: | English |
Published: |
Universidade do Porto
2012-01-01
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Series: | Sociologia: Revista da Faculdade de Letras da Universidade do Porto |
Online Access: | http://Tourist image; Sociodemographic characteristics; Motivation; Cultural values. |