Representation of international students on Australian university websites: A critical multimodal discourse analysis

University websites play a pivotal role in the recruitment of international students for Australian universities, in particular at a time of fierce global competition. These websites make an interesting specialised genre for discourse analysis. This article conceptualises university websites as mult...

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Bibliographic Details
Main Authors: Zuocheng Zhang, Wenchao Tu
Format: Article
Language:deu
Published: Asociación Europea de Lenguas para Fines Específicos 2019-05-01
Series:Ibérica
Subjects:
Online Access:http://www.aelfe.org/documents/37_09_IBERICA.pdf