Development of market strategies of metallurgical enterrprises after restructuring of steel industry
Before metallurgical enterprises started implementation of marketing activities they had to go through restructuring processes which included all areas of their market activities. Privatised metallurgical enterprises after economic transformation gradually implemented marketing to their business act...
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Format: | Article |
Language: | English |
Published: |
Croatian Metallurgical Society
2014-01-01
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Series: | Metalurgija |
Subjects: | |
Online Access: | http://hrcak.srce.hr/file/153490 |