Revealing Customer Satisfaction With Hotels Through Multi-Site Online Reviews: A Method Based on the Evidence Theory
Hotel managers can learn about hotel customer satisfaction by analyzing online reviews. There are differences in the experience of reviewers, the release time and the degree of recognition for different online reviews, which leads to different reliability in reflecting customer satisfaction. The iss...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
IEEE
2020-01-01
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Series: | IEEE Access |
Subjects: | |
Online Access: | https://ieeexplore.ieee.org/document/9292934/ |