The Relationship between Cost Leadership Strategy, Total Quality Management Applications and Financial Performance

Firms need to implement some competition strategies and total quality management applications to overcome the fierce competition among others. The purpose of this study is to show the relationship between cost leadership strategy, total quality management applications and firms’ financial performanc...

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Bibliographic Details
Main Authors: Ali KURT, Cemal ZEHİR
Format: Article
Language:English
Published: Dogus University 2016-03-01
Series:Doğuş Üniversitesi Dergisi
Subjects:
Online Access:http://journal.dogus.edu.tr/index.php/duj/article/view/937