The Effects of trademarks on franchising

The authors of the paper discuss the use of a legal institute of trademark in a franchise business concept. Besides addressing the economic aspects, the relevant institute is mostly analysed from the perspective of the needs of the EU Single Market and in the light of Brexit. In the article is devo...

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Bibliographic Details
Main Authors: Martin Daňko, Petra Žárská
Format: Article
Language:English
Published: Comenius University in Bratislava, Faculty of Law 2018-06-01
Series:Bratislava Law Review
Subjects:
Online Access:https://blr.flaw.uniba.sk/index.php/BLR/article/view/96