Hybridization of the Kano model and business model canvas: aeronautical and metalworking industry in Bogota, Colombia

The aeronautical and metalworking industrial sector lies within an active environment, which is a characteristic of globalization as well as the implementation of new, innovative, and revolutionary technologies that allow for the dynamization of endogenous and exogenous processes of organizations, t...

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Bibliographic Details
Main Authors: Jorge F. Montenegro, Pablo A. Contreras, Fabiola Sáenz
Format: Article
Language:English
Published: Elsevier 2021-10-01
Series:Heliyon
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2405844021022003