Legal treatment of franchise in Northern Macedonia and Republic of Kosovo
In this paper, franchise is treated as a way of transferring knowledge and experience as well as trademarks. The concept of exclusivity is most often defined as a method of marketing goods and services. Of course this kind of definition is insufficient. Franchising is more than a method of distribut...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
Bucharest University of Economic Studies
2019-12-01
|
Series: | Juridical Tribune |
Subjects: | |
Online Access: | http://tribunajuridica.eu/arhiva/An9v3/10.%20Jashari,%20Osmanaj.pdf |