A social work study on measuring the effects of culturing factors influencing consumerism

This paper presents a social work study to measure the impact of various cultural factors on consumerism in city of Esfahan, Iran. The proposed study uses clustering technique to choose a sample of 300 families out of 70,000 residences of this city. The study designs a questionnaire in Likert scale...

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Bibliographic Details
Main Authors: Mohammad Golnari Abbasi, Mohammad Reza Iravani, Allahyar Arabmomeni, Hajar Jannesari
Format: Article
Language:English
Published: Growing Science 2013-06-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/Vol3/msl_2013_73.pdf