Attractiveness Modeling of Retail on Emotional Fatigue of Consumers
Demand for high-quality shopping service has seen continuous growth in the recent years, allowing retail chains to achieve sustainable competitive advantage, increase number of loyal customers. This in-turn results in demand boosting and image of the firm. To analyze and achieve this emotional react...
Main Authors: | , , , , , , |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2019-12-01
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Series: | South East European Journal of Economics and Business |
Subjects: | |
Online Access: | https://doi.org/10.2478/jeb-2019-0017 |