Attractiveness Modeling of Retail on Emotional Fatigue of Consumers

Demand for high-quality shopping service has seen continuous growth in the recent years, allowing retail chains to achieve sustainable competitive advantage, increase number of loyal customers. This in-turn results in demand boosting and image of the firm. To analyze and achieve this emotional react...

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Bibliographic Details
Main Authors: Andrii Galkin, Popova Yuliia, Bodnaruk Oksana, Zaika Yuliia, Chuprina Elena, Denys Shapovalenko, Oleg Kolonataievskyi
Format: Article
Language:English
Published: Sciendo 2019-12-01
Series:South East European Journal of Economics and Business
Subjects:
m31
m39
c93
d19
l69
Online Access:https://doi.org/10.2478/jeb-2019-0017