Strategi Branding Jakone Mobile Melalui Sinergi BUMD Taman Jajan Jakone Mobile Thamrin 10

The development of technology made many of the banking industry and companies began to develop cash payment systems using barcodes. Bank DKI as the Regional Government Bank of the Capital City of Jakarta provides JakOne Mobile products as a mobile banking and mobile wallet application. The feature o...

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Bibliographic Details
Main Authors: Fauzia Fauzia, Firman Kurniawan Sujono
Format: Article
Language:Indonesian
Published: Universitas Tarumanagara 2020-09-01
Series:Jurnal Komunikasi
Subjects:
Online Access:https://journal.untar.ac.id/index.php/komunikasi/article/view/6726