THE STRATEGIC ANALYSIS OF DOMESTIC AVIATION ENGINE-BUILDING ON THE BASIS OF A MATRIX OF THE BOSTON CONSULTING GROUP

In article questions of the analysis of engine-building corporation through use of a matrix of Boston consulting group are taken up. The decisions assumed by BCG design depend on the provision of a concrete type of business of corporation in the strategic space formed by two coordinate axes. On ordi...

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Bibliographic Details
Main Authors: N. Zemlyanskaya, N. Kazakova, A. Sazonov
Format: Article
Language:Russian
Published: Publishing House of the State University of Management 2017-03-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/627