Service –Profit chain in business analysis: A case study of robo technology corporation

This paper applies the concept of service –profit chain in a company to identify factors affecting employee satisfaction and loyalty that results in customer satisfaction and loyalty to increase revenue and profit for the company. This paper uses qualitative analysis wi...

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Bibliographic Details
Main Authors: Trịnh Thùy Anh, Đặng Thị Mỹ Ly
Format: Article
Language:Vietnamese
Published: TẠP CHÍ KHOA HỌC ĐẠI HỌC MỞ THÀNH PHỐ HỒ CHÍ MINH 2020-08-01
Series:Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh
Subjects:
Online Access:https://journalofscience.ou.edu.vn/index.php/econ-vi/article/view/702