Behavioral Finance: an investigation based on the prospect theory and the investor profile of portuguese stricto sensu graduate students
Behavioral Finance is a new area of study that seeks to analyze the psychological aspects of individuals in making financial decisions. Studies in this area are intended to verify assumptions made by more traditional theories, in particular, the rationality of economic agents, and they aim to improv...
Main Authors: | , , |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Federal de Santa Catarina
2014-04-01
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Series: | Revista de Ciências da Administração : RCA |
Subjects: | |
Online Access: | https://periodicos.ufsc.br/index.php/adm/article/view/32645 |