Theoretical approaches about the role of electoral advertising in a context of political malaise
We are going to develop a theoretical frame to understand the role that campaigns would have in a context of political malaise. Considering the multidimensionality of the discontent, we are going to conceive the disaffection like the component more related with what Putnam & Goss called ‘the pre...
Main Authors: | , |
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Format: | Article |
Language: | Spanish |
Published: |
Universidad de Piura
2017-09-01
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Series: | Revista de Comunicación |
Subjects: | |
Online Access: | http://revistadecomunicacion.com/en/articulos/2017_2/4_Art.html |