STRATEGI ALIANSI DALAM MENGHADAPI GLOBALISASI (STUDY PADA PERUSAHAAN FURNITURE DI KABUPATEN JEPARA)

<p><em>The problem that is faced by furniture entrepreneur at Jepara is limitation of production capacity and limitation of design that have had. So produce can’t fulfi the buyer demand in at a certain time. This case can be anticipated by make an alliance strategy between several compan...

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Bibliographic Details
Main Author: Apriyanti Apriyanti
Format: Article
Language:Indonesian
Published: Universitas Kanjuruhan Malang 2014-07-01
Series:Jurnal Ekonomi Modernisasi
Subjects:
Online Access:http://ejournal.unikama.ac.id/index.php/JEKO/article/view/781