Misinformation lingers in memory: Failure of three pro-vaccination strategies.

People's inability to update their memories in light of corrective information may have important public health consequences, as in the case of vaccination choice. In the present study, we compare three potentially effective strategies in vaccine promotion: one contrasting myths vs. facts, one...

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Bibliographic Details
Main Authors: Sara Pluviano, Caroline Watt, Sergio Della Sala
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2017-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC5547702?pdf=render