Mass Customisation for Zero-Energy Housing
This article describes the potential that co-design and marketing strategies have on increasing the consumption of energy-efficient dwellings. It explains how Japanese housebuilders are using ‘mass customisation’—a phenomenon that mirrors the production and marketing of the automobile sector—in orde...
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| Format: | Article |
| Language: | English |
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MDPI AG
2021-05-01
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| Series: | Sustainability |
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| Online Access: | https://www.mdpi.com/2071-1050/13/10/5616 |