Sesinho magazine and the SESI’s speech for children: the appropriation of comics language for the institutional communication

This study proposes the analysis of Sesinho magazine, a publication of SESI - Social Service of Industry, in the period of 2001 to 2011 to identify the use of the material as a communicative practice and how the discourse of the institute is revealed by the iconographic language of comics, inside th...

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Bibliographic Details
Main Author: Marlene Ferreira Royer
Format: Article
Language:Spanish
Published: Universidade Estadual de Londrina 2014-12-01
Series:Discursos Fotográficos
Subjects:
Online Access:http://www.uel.br/revistas/uel/index.php/discursosfotograficos/article/view/20673