The Youtubers Phenomenon: What Makes Youtube Stars so Popular for Young People?

<p>This paper aims to explore and to analyse the channels and the five most viewed videos published in May 2017 by two YouTubers – the Portuguese Wuant and the Swede PewDiePie. These YouTube stars were highlighted by a sample of Portuguese teenagers during the fieldwork of the European researc...

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Bibliographic Details
Main Authors: Sara PEREIRA, Pedro MOURA, Joana FILLOL
Format: Article
Language:English
Published: Ediciones Universidad de Salamanca 2018-12-01
Series:Fonseca: Journal of Communication
Subjects:
Online Access:http://revistas.usal.es/index.php/2172-9077/article/view/18965