Service dominant logic – intelektualny przekręt?

In scientific publications, especially in dissertations for an advanced degrees, SDL is treated as a valid theory of services. It is adopted uncritically, especially by inexperienced researchers; theory which establish and fix the almost “canonical” way of non-understanding of services. If we are ac...

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Main Author:	Kazimierz Rogoziński
Format:	Article
Language:	English
Published:	Wydawnictwo Naukowe Uniwersytetu Szczecińskiego 2018-03-01
Series:	Ekonomiczne Problemy Usług
Subjects:	marketing service marketing theory of services Service dominant logic (SDL)
Online Access:	https://wnus.edu.pl/epu/pl/issue/905/article/14953/

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spelling	doaj-4ca0d19dc8814e45becbbf755c8fec212020-11-24T21:54:08ZengWydawnictwo Naukowe Uniwersytetu SzczecińskiegoEkonomiczne Problemy Usług1896-382X2353-28662018-03-0113010.18276/epu.2018.130-14Service dominant logic – intelektualny przekręt?Kazimierz Rogoziński0Uniwersytet Ekonomiczny w Poznaniu Wydział ZarządzaniaIn scientific publications, especially in dissertations for an advanced degrees, SDL is treated as a valid theory of services. It is adopted uncritically, especially by inexperienced researchers; theory which establish and fix the almost “canonical” way of non-understanding of services. If we are actually dealing with theory, then from the position of popper’s corroboration, it is worth criticizing. This is the main intention of this paper.https://wnus.edu.pl/epu/pl/issue/905/article/14953/marketingservice marketingtheory of servicesService dominant logic (SDL)
collection	DOAJ
language	English
format	Article
sources	DOAJ
author	Kazimierz Rogoziński
spellingShingle	Kazimierz Rogoziński Service dominant logic – intelektualny przekręt? Ekonomiczne Problemy Usług marketing service marketing theory of services Service dominant logic (SDL)
author_facet	Kazimierz Rogoziński
author_sort	Kazimierz Rogoziński
title	Service dominant logic – intelektualny przekręt?
title_short	Service dominant logic – intelektualny przekręt?
title_full	Service dominant logic – intelektualny przekręt?
title_fullStr	Service dominant logic – intelektualny przekręt?
title_full_unstemmed	Service dominant logic – intelektualny przekręt?
title_sort	service dominant logic – intelektualny przekręt?
publisher	Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
series	Ekonomiczne Problemy Usług
issn	1896-382X 2353-2866
publishDate	2018-03-01
description	In scientific publications, especially in dissertations for an advanced degrees, SDL is treated as a valid theory of services. It is adopted uncritically, especially by inexperienced researchers; theory which establish and fix the almost “canonical” way of non-understanding of services. If we are actually dealing with theory, then from the position of popper’s corroboration, it is worth criticizing. This is the main intention of this paper.
topic	marketing service marketing theory of services Service dominant logic (SDL)
url	https://wnus.edu.pl/epu/pl/issue/905/article/14953/
work_keys_str_mv	AT kazimierzrogozinski servicedominantlogicintelektualnyprzekret
_version_	1725868659392380928

Service dominant logic – intelektualny przekręt?

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