Supply chain collaboration aligns order-winning strategy with business outcomes

Supply chain collaboration aligns order-winning strategy with business outcomes

The paper aims to find out whether appropriate choice of collaboration will enable the required order-winners, leading to improved business outcomes. Structural equation modelling (SEM) was employed with cross-sectional data to test the hypothesised relationships among order-winners, modes of collab...

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Bibliographic Details
Main Authors: Pongpak Banchuen, Ian Sadler, Himanshu Shee
Format: Article
Language:English
Published: Elsevier 2017-06-01
Series:IIMB Management Review
Subjects:
Manufacturer–supplier collaboration
Order-winner
Supply chain dyad
Structural equation modelling
Business performance
Thailand
Online Access:http://www.sciencedirect.com/science/article/pii/S0970389617302240

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http://www.sciencedirect.com/science/article/pii/S0970389617302240

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