Comparison of Multilayer Perceptron and Radial Basis Function Neural Networks in Predicting the Success of New Product Development
Given that the new product failure in practice entails huge costs for organizations, the need for competitive planning has led organizations to apply appropriate approaches; one of these approaches is to predict new product success before market entry. Accordingly, this study predicts NPD success by...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
D. G. Pylarinos
2017-02-01
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| Series: | Engineering, Technology & Applied Science Research |
| Subjects: | |
| Online Access: | https://etasr.com/index.php/ETASR/article/view/936 |