Effects of Films and Television Dramas on Destination Image
The aim of this study is bring up the effects of films and television dramas on destination image. Image is a picture and a imagery which ia about destination and also image affects the purchase decision making. The population of the study contains domestic tourists who visited Mardin. The result of...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Isarder
2009-09-01
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| Series: | İşletme Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | http://www.isarder.org/tr/cilt1_no1/c3.pdf |