Importance of information for tourist service users in travel decision making
In modern conditions of operation, the provision of right information to customers is one of the key factors of marketing communication success. When making the decision on the selection of travel, customers in tourism (tourists) have the need for greater number of different information compared to...
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Format: | Article |
Language: | English |
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Srpsko udruženje za marketing
2013-01-01
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Series: | Marketing (Beograd. 1991) |
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Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2013/0354-34711301075D.pdf |