Social Media Use Among Czech University Students During the Travel Process
Purpose – The paper aims to determine how students, ranking among one of the important tourism market segments, use social media during the overall travel process, as well as to explore the possible impact of cultural differences on the use of social media during the students’ travel process. Desi...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Faculty of tourism and hospitality management
2018-05-01
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Series: | Tourism and Hospitality Management |
Subjects: | |
Online Access: | https://thm.fthm.hr/images/issues/vol24no1/07_Zavodna_Zavodny_Pospisil.pdf |