The Influence of Gender Ideology in Consumer Behaviour and Gratification amongst Women Magazines in South Africa
Acknowledging the need for gender equity and female empowerment, effect-based research have led to the investigation of publish media content and the influence it has on gender beliefs and women’s self-views. When it comes to the Africa media landscape studies examining women’s representation in m...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2020-09-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_11_9_4__547-566.pdf |