Commoditising indigenous crafts to enhance tourism experience: A case study on Mambong Pottery, Malaysia.
Heritage values, which are results of systemic interaction of culture with the environment, are being negatively affected lately by globalization. As society continues to adjust their way of life to meet-up with the global trend and widely held life patterns, aspects of traditional culture decline a...
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| Format: | Article |
| Language: | English |
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AfricaJournals
2019-08-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
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| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_46_vol_8_4__2019_dut.pdf |