Preference of e-bike by women in India–a niche market for auto manufacturers

The increasing urbanization with climate change, global warming issues and the related need to decarbonize the economy, is forcing urgency for identifying the alternate source for the global adoption and sustainable scalable solutions. The country’s demographic and road patterns and its natural res...

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Bibliographic Details
Main Authors: Ramachandran Alamelu, Chandrasekaran Sivasundaram Anushan, Sivasankara Gandhi Selvabaskar
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2015-03-01
Series:Business: Theory and Practice
Subjects:
Online Access:https://journals.vgtu.lt/index.php/BTP/article/view/8299