Thematic elements underlying risk perception amongst small and medium enterprise owner-managers
Orientation: The article discusses the parameters that underlie the perception of risk amongst SME owner-managers. Research purpose: This article draws on research suggesting that interactions between industry-sector (situational) differences and cognitive biases may often be decisive in moulding ri...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
AOSIS
2014-02-01
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| Series: | Acta Commercii |
| Online Access: | https://actacommercii.co.za/index.php/acta/article/view/199 |