A Churn Prediction Model Using Random Forest: Analysis of Machine Learning Techniques for Churn Prediction and Factor Identification in Telecom Sector

In the telecom sector, a huge volume of data is being generated on a daily basis due to a vast client base. Decision makers and business analysts emphasized that attaining new customers is costlier than retaining the existing ones. Business analysts and customer relationship management (CRM) analyze...

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Bibliographic Details
Main Authors: Irfan Ullah, Basit Raza, Ahmad Kamran Malik, Muhammad Imran, Saif Ul Islam, Sung Won Kim
Format: Article
Language:English
Published: IEEE 2019-01-01
Series:IEEE Access
Subjects:
CRM
Online Access:https://ieeexplore.ieee.org/document/8706988/