Cross-cultural color-odor associations.

Cross-cultural color-odor associations.

Colors and odors are associated; for instance, people typically match the smell of strawberries to the color pink or red. These associations are forms of crossmodal correspondences. Recently, there has been discussion about the extent to which these correspondences arise for structural reasons (i.e....

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Bibliographic Details
Main Authors: Carmel A Levitan, Jiana Ren, Andy T Woods, Sanne Boesveldt, Jason S Chan, Kirsten J McKenzie, Michael Dodson, Jai A Levin, Christine X R Leong, Jasper J F van den Bosch
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2014-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC4089998?pdf=render

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http://europepmc.org/articles/PMC4089998?pdf=render

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